Full Service Overview

SEO + Design Website Training

This is a reference guide to the SEO website and design training provided after the setup for your Full Service project has been completed. It is very important that you understand what was done to your site to optimize and set it up so that you do not remove any of the onsite optimization or other information that is crucial to getting your site indexed by the search engines. In this guide we will go through all of the information that’s important for you to understand about what we’ve done to optimize your website and how to add in or information on your website without adversely affecting your on-site optimization. You can move through each page of the module, which we highly recommend or just skip ahead to the parts that you need by selecting from the index at the bottom of each page.

SEO:

1. Definition of Search Engine Optimization (SEO)
2. Overview of what we did to optimize your website
3. How keyword phrases were chosen to optimize your website
4. Keyword Phrases in the Text
5. Bolded keyword phrases
6. Page Name and Description
7. H1 tags
8. Alt text on images
9. Site Map
10. Canonical Tags & H1 html coding

Design:

1. Overview of editing site
2. Navigating between pages
3. Managing elements
4. Editing Text
5. Editing Images including replacing and adding new images to your website
6. Lengthening the page
7. Add a new page(s)
8. Create a new site navigation menu
9. Publishin

Checking Site Statistics

1. How to read your site statistics

Linking – off site optimization

1. What we are doing to create links to your website

Recommendations

1. Recommendations – Overview
2. Social Media
3. SEO- Things to Avoid

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